Does Youtube Shorts Count as Watch Hours?
Written by: Hrishikesh Pardeshi, Founder at Flexiple, buildd & Remote Tools.
Last updated: Sep 03, 2024
No! watching shorts does not count as watch hours to earn money, but it does count towards channel watch time. Many creators wonder if watching Shorts contributes to YouTube watch hours. The answer is nuanced, involving YouTube's criteria for monetization and audience engagement.
Understanding these dynamics can optimize your strategy on YouTube. Shorts can play a role, but specifics matter. YouTube has a “Shorts Fund” feature that allows creators to earn money from Shorts videos only.
How Watch Hours are Calculated on YouTube?
Watch hours are calculated on youTube based on the total number of actual hours that viewers have spent watching a channel's content.
This includes time spent watching videos, live streams, and any other content available on the channel. The watch time is calculated from the moment a viewer starts watching a video until they stop or until the video ends.
YouTube requires 1,000 subscribers, 3 legitimate public uploads during the past 90 days, and either 4,000 hours of watch time within the last year or 3 million Shorts views within the last 90 days for a Youtube creator to be eligible for revenue through the YouTube Partner Program.
YouTube Shorts assist new creators in monetizing their work, enabling many to earn a consistent income. As a Youtube creator, you just need to publish videos consistently!
To earn money on your YouTube channel, check your watch hours, and follow these steps:
Open Youtube Studio:
Navigate to YouTube Studio to get started. It's simple to get to the YouTube Studio. Click the symbol for your channel in the upper right corner of the screen when you're on YouTube. Click your channel icon to bring up the menu, then choose the "YouTube Studio'' option.
Select Channel Analytics:
Access YouTube Studio by clicking your channel symbol in the upper right corner on YouTube. Choose 'YouTube Studio' from the menu.
Check Watch Time:
Once Choosing the 'Analytics' menu item will display a screen with numbers and a graph.
Strategies to Increase Watch Hours Using Shorts
Strategies to increase watch hours using shorts are length of youtube videos, audience retention statistics, publishing videos on time, using end screens and info cards, making relevant content and using catchy titles and thumbnails.
Increasing watch hours with YouTube Shorts can be strategic and effective.
First, focus on creating engaging and compelling content that grabs attention immediately. Creators always aim for a hook within the first few seconds. Incorporating trending hashtags can also significantly boost visibility and attract more viewers.
Length of Videos
When creating shorts or long-form videos, creators must shorten the video length. Long videos don't necessarily increase your watch hours.
YouTube takes it into account during the monetization process, if your audience leaves while watching your videos. To ensure viewers watch your content in full, it's crucial to keep your video length short. This not only contributes to increased watch hours but also translates to better earnings through YouTube. Therefore, pay attention to the length of both your shorts and regular videos from YouTube's perspective.
Audience Retention Statistics
If you've posted videos on your channel, you have performance data available. Analyze how well your content is received by viewers. Use TubeBuddy and YouTube which offers a number of tools that can assist you in managing things like audience retention.
Publish Videos on Time
Strategically upload videos as a YouTube creator. Upload videos when your audience is online.
You can also use TubeBuddy's tool, which provides precise metrics to help choose the ideal time to publish. You need to open the TubeBuddy icon in the upper right corner of your YouTube Studio, navigate to "Extension Tools," and select "Best Time To Publish."
Use End Screens, Info Cards
Info cards and end screens are two great YouTube tools that allow you to link to other videos.
This can help you market more of your material or provide your visitors with more background on a subject you're talking about. This tactic is crucial for increasing the amount of time viewers spend on your channel.
YouTube rewards video content that maximizes the amount of time users spend on the platform. Directing viewers to a well-chosen and pertinent playlist will also extend their viewing time.
Make Relevant Content
Creators have the responsibility of creating shorts and videos that are relevant to the watchers.
YouTube content must be relatable to new viewers to get more views. New creators must pick a niche that is new and trending.
You must create engaging content for your audience to increase public watch hours. An increase in watch time will increase revenue.
Use Catchy Titles and Thumbnails
Using catchy titles and thumbnails will increase viewership. This will bring more ads, and brand promotions, and hence more people will subscribe.
Make sure that people like your YouTube content. In this way, you can earn through ad revenues, super chat stickers, and live streams of videos.
While creating YouTube content, keyword research is an important step in Titles and descriptions of YouTube videos. This will help in increasing watch time hours.
Are Shorts Useful to Increase Watch Time on YouTube Channel?
Shorts have sparked considerable interest among content creators aiming to enhance their channel's watch time. These quick and short videos present a unique opportunity to engage viewers quickly and potentially boost overall watch time metrics. Let's try to understand whether Shorts truly serve as a valuable tool for increasing watch time on YouTube channels.
1. Quick Engagement
Shorts offer a bite-sized format that caters to the fast-paced nature of online content consumption. With attention spans shrinking, these short videos have the potential to capture viewer interest swiftly. By providing concise and focused content, creators can hook viewers within seconds, increasing watch time as audiences are more likely to stay engaged throughout the video.
2. Algorithmic Promotion
YouTube has been actively promoting Shorts through dedicated sections on the platform, such as the Shorts shelf on the mobile app homepage. Leveraging this algorithmic boost, creators have reported significant increases in views and watch time for Shorts content. The platform's recommendation system often favors Shorts, potentially exposing them to a broader audience and consequently driving up watch time metrics for channels.
3. Complementary Content
Integrating Shorts into a channel's content strategy can serve as a supplementary approach to conventional long-form videos. By offering quick insights, teasers, or behind-the-scenes glimpses related to their main content, creators can pique viewers' curiosity and encourage them to explore additional videos on the channel. This symbiotic relationship between Shorts and long-form content can contribute to a more comprehensive viewing experience, ultimately prolonging watch time.
4. User Interaction and Retention
Shorts often prompt immediate reactions from viewers in the form of likes, comments, and shares due to their concise and engaging nature. This heightened interactivity not only boosts the video's visibility but also fosters a sense of community around the channel. Additionally, if viewers find Shorts compelling, they may be inclined to explore other videos on the channel, thereby extending their watch time and overall engagement.
5. Monetization Potential
While Shorts themselves do not currently offer monetization options like ads or channel memberships, they can indirectly contribute to a channel's monetization efforts. By attracting a larger audience and increasing watch time, creators can potentially qualify for the YouTube Partner Program (YPP) requirements sooner, unlocking monetization features for their entire channel, including long-form content.
6. Challenges and Limitations
Despite their potential benefits, Shorts also present challenges for creators seeking to increase watch time. The brevity of these videos means that individual views may not contribute significantly to overall watch time compared to longer videos. Moreover, maintaining consistency and quality in Shorts content while juggling other types of videos can be demanding, potentially affecting overall channel performance.
4 Types of Videos That are Not Eligible for YouTube Partner Programme
4 types of videos that are not eligible for the YouTube Partner Programme are Private or unlisted videos, deleted videos, unconverted live streams, and YouTube shorts. Understanding these limitations has helped me focus my efforts on content that moves me closer to YPP eligibility. Certain videos don't qualify for the YouTube Partner Program (YPP). Understanding these can help you strategize better. Here's a breakdown of non-eligible video types.
1. Videos Set that are Private or Unlisted
These videos aren't accessible to the wider public. Thus, they don't contribute to your channel's watch hours for YPP eligibility. I've learned to always double-check my video settings.
2. Videos that are deleted
Once a video is deleted, it's gone along with any associated watch hours. This can impact your eligibility. I always consider editing over deleting when possible.
3. Unconverted Live Streams
Live streams that aren't converted into public videos post-broadcast don't count. Make sure to convert and publish them. I've found this boosts my watch hours significantly.
4. YouTube Shorts
Despite their popularity, Shorts do not count towards YPP eligibility. They're a great tool for engagement but won't help with watch hours. I use them to draw attention to my longer content.
FAQs
1. Does YouTube Shorts count as watch hours?
No, YouTube shorts do not count as watch hours. But it adds to the channel’s total watch time.
2. Does rewatching a YouTube short count as a view?
Yes, rewatching a YouTube short count as a view.
3. How can you increase your watch hours on YouTube?
You can increase your watch hours on YouTube by keeping the proper length of YouTube videos, audience retention statistics, publishing videos on time, using end screens and info cards, making relevant content, and using catchy titles and thumbnails.
4. How to make money on YouTube?
To make money on YouTube, join the YouTube Partner Program. Upload videos and generate money through ad revenues, brand promotions, and super chat and stickers.
5. What should new creators do in order to earn subscribers?
In order to earn subscribers, YouTube creators must make relevant and useful content. Content should be published on proper time and videos must be posted consistently.