6 Key Benefits of Using Videos in Employee Training Process‍

Organizations and associations are in severe competitive environments for employing highly skilled labor and talent. The challenge for most organizations is not only acquiring this top talent pool but also retaining them.

Sadly, most organizations exclusively use in-house and physical apprenticeship and development to recruit able talents. However, when an organization has recruited the ideal individuals, preparing and training them helps in keeping them too. This in turn develops business coherence and connectivity.

For any business, growing new and existing recruits is essential for their executive team. Yet, because of restricted finance in most cases, it becomes a test for many learning and development professionals. This article will familiarize you with the advantages of involving video in development and training departments. 

A report by Ninja Essays showed that video is a robust and successful method for passing educational, enlightening, and business-related data at a lower cost. It is likewise a method for facilitating a group of employees. 

1. Highly resourceful and cost-effective 

Research has shown that 85% of every dollar spent on physical training is spent on communicating it.

Educator-based preparation is tedious and consumes a large chunk of resources, including money, time, and energy. But, eLearning can save up to 50-70% in corporations as it eliminates unnecessary travel and communicating time. 

In video preparation, you only need a location where your trainees can watch and pay attention to the video, and that's pretty much it. 

To top it all, it does not require travel costs as the videos are easy to share over the internet. The trainees can watch the recorded session by logging in to their devices in their preferred place and time. Thereby streamlining the employee training process & reducing the training cost too.

Another advantage of involving video-based training is that it is a one-time cost to pay for the resources that you are creating. Also, you can reuse these recordings for future training purposes as well.

2. Videos can be modified for multiple use cases 

The advantages of video recordings are that you can alter them as you need. You can fit them into your organization's preparation program. The adaptability of recordings makes them helpful when you need to add more ideas.

For instance, there are templates available on the internet that are highly customizable to your requirements. The videos need a little effort to edit and update as compared to conducting physical lectures. Animated videos are more engaging these days and easy to understand.

That implies you can utilize recordings to prepare your group for anything and use them to absorb the best talents locally and globally. Moreover, video is a comfortable medium for almost every personality type. While some people get the logic by just listening to the video lectures, others remember better by watching how things work.

Likewise, there are a lot of styles you can use to convey data through video. For example, you can use animated videos, live sessions, and many others. The primary role is to pass on the information that workers feel connected to and engaged with. Videos can be utilized in the mentioned ways as well.

• Launch of new products and related services
• Explanation of usage of new Products or services
• Recruiting new workers
• Enhancing customer self-service capabilities

3. Videos are engaging and catch people’s attention 

Initially, videos were mostly meant for entertainment purposes. However, over the recent years, videos have been used widely for educational and training purposes and have never turned back since. 

Video recordings offer better commitment. It’s easier for representatives, and the HR personnel, to watch a video than read articles. This way the reach of videos is high, and therefore, makes a greater impact on the learning and training process. 

So, assuming you believe your workers should partake in the preparation, you should make it connecting and fascinating. 

4. Extended data retention

For the most part, organizations invest resources in preparing their workforce to make use of them at a later stage. Yet, within a week or so, after the instructional meeting, representatives will have forgotten a big chunk of information. 

The forgetting curve shows that employees forget about 90% of what they have learned within seven days. But as humans are proven to be visual creatures, incorporating visuals for training also increases the retention rate to a greater level. 

This implies that individuals can retain information better through a video rather than other training materials, such as text records, reports, and web articles. Also, individuals will recollect only 20% of what they read but can recall up to 80% of what they watch.

5. Videos can be used anytime anywhere

No matter how much we plan, time conflicts are inevitable. However, with videos, coaches can record live recordings during instructional sessions and make the recorded video accessible to the employees.  In this way, employees can get to them at the time that suits them irrespective of time zones or geographical locations. 

Recordings can be used by employees to gain information about their preferred time and location. A worker will just hit the "play" button and learn at the respective desk. 

6. Recordings encourage work efficiency, and trainees get the same information

Conventional approaches to training employees usually take a long time, sometimes even weeks on end. But on the other hand, instructor-led training can cost you money and the current project's time.

Your workers don't need to be at the training course venue. They can watch the video whenever free, meaning no waste of precious work time.

With video, employees get a similar training experience. Therefore, making a thorough video covering everything you believe they should understand would help in a faster and more efficient employee onboarding and training process.

7. Reducing the time to proficiency

Using videos for employee training has a significant benefit in improving employee proficiency. The challenge with elaborate classroom training is the enormous time, money, and effort they require.

Additionally, employees are prone to gradually forget the learnings from initial training and have little to no resources to fall back on for help. They are left to ask colleagues or seek guidance from supervisors to help customers. This hampers employee efficiency and impacts their overall work experience.

With training videos, it is easier for employees to retrain without requiring extensive time and financial resources. Making good training videos is a one-time investment that helps organizations reduce employee training time and enable employees to become self-sufficient to solve their problems. 

Final thoughts

With video, you can quantify adequacy. However, conventional techniques are utilized in improving the employee training processes and challenging the viability of the preparation. For example, you might have a fruitful instructional conference with your group, yet you're uncertain whether they have perceived or perused the preparation materials. Therefore, estimating the viability of the training is simply complicated!